POKERORG X OVERBET AGENCY
Coverage Proposal APT Championship 2025, Taipei
THE MISSION
Poker.Org has a unique opportunity to showcase its value as an independent, player-first media outlet at Asia’s largest poker festival. the goal is not just to document the action, it is to create content that highlights the prestige, energy, and atmosphere of APTC 2025 in a way that builds lasting partnerships between APT and Poker.Org.
THIS EVENT MATTERS
Scale and Prestige
203 events, USD 8.7M in guarantees, capped by a USD 5M Main Event, the biggest in APT history.
Global Spotlight
APTC will attract international players and fans, making this the perfect moment for Poker.Org to cement itself as the go-to media outlet for Asia.
Partnership Value
Strong, polished coverage shows APT that Poker.Org is the partner who can amplify their brand long term.
WHY OVERBET AGENCY
WE SOLVE POKER CONTENT
We are not just an editing or videography provider, we deliver high-end content solutions. Our work spans event trailers, documentaries with personalities like Phil Ivey, leading content teams at Triton Poker, and serving as Head of Content at CoinPoker.
With experience across more than 50 major events in poker and esports, we understand how to create coverage that goes beyond highlights. Overbet Agency delivers premium content that reflects Poker.Org’s player-first voice, captures APT as a cultural experience, and provides professional storytelling that strengthens Poker.Org’s partnerships.
Former Head of PR at Triton
"Philipp's leadership in managing production our team was equally impressive, inspiring collaboration and pushing the limits of what we could achieve.”
“Having worked with Philipp at Triton Poker, I can confidently say his work ethic and creativity are unmatched. Philipp masterfully executed high- level content production for our events, ensuring every project was delivered on time and with exceptional quality. His innovative approach to storytelling and deep understanding of the poker world resulted in captivating content that elevated our brand. Philipp's leadership in managing production our team was equally impressive, inspiring collaboration and pushing the limits of what we could achieve.”
Triton’s Former Head of Socials:
“…Thanks to your and the video guys’ hard work, we scored over 170% higher Reach and 250% higher Engagement compared to our previous event. A job very well done!“
WE TELL HIGH STAKES STORIES.
Content Approach
Our mission is to create content that builds awareness for APT through Poker.Org. Coverage will be structured around clear content pillars that balance Poker.Org’s journalistic style with premium storytelling and operator-level polish.
The foundation will be daily recaps and player interviews, paired with features that capture the lifestyle and vibe of the festival. We will also ensure timely coverage of key on-site action with effective CTAs driving audiences to the APT live stream, reinforcing Poker.Org as the hub where fans follow the story.
Beyond the festival itself, we will design coverage with a longer-term strategy in mind, using highlights and stories to promote upcoming APT stops and strengthen the ongoing Poker.Org x APT relationship. Every piece of content will use strong hooks and retention-focused scripting to maximize engagement across platforms and ensure Poker.Org’s coverage reaches deep into the community.
Coverage Pillars
Daily Recaps
Polished, story-driven daily recaps blending key poker action with atmosphere and narrative, ensuring audiences connect with both the game and the experience.
Player Spotlights
Interviews and short features with Western-focused players and fan favorites, positioning APT as an international stage while giving Poker.Org a steady stream of engaging player-driven stories.
Lifestyle and Vibe Features
Content highlighting Taipei, the venue, the rail, and the culture of the festival. These pieces make APT stand out as an experience beyond the tables.
Feature and Final Table Highlights
Coverage tied to marquee moments with clear CTAs toward APT’s live streams, boosting their reach while keeping Poker.Org central to the story.
Community and Inclusivity
Spotlighting events, mixed games, and unique festival formats. These stories align with Poker.Org’s player-first values and broaden the appeal of APT coverage.
Audience-Aware Distribution
We are mindful that Poker.Org’s audience spans different regions, and timing is a major factor in reach. Depending on which market Poker.Org wants to target most, we can adjust content drops to gain an edge.
Posting late in Asia hits European prime time.
End-of-day recaps, supported by a European editor, can land in US morning hours.
A dynamic distribution approach ensures the right stories reach the right audience at the right time.
This flexibility allows Poker.Org to tailor APT coverage not only to document the festival, but also to strategically strengthen it’s global presence.
Having an on-site editor unlocks a huge multiplier in value, as it frees me from spending half the day tied to a laptop editing. Instead, I can focus fully on organizing, communicating, preparing, quality-controlling, and filming. This shift allows us to maximize every opportunity on the ground and deliver a far higher impact for Poker.Org and APT.
Premium storytelling elevates APT’s brand now while positioning Poker.Org as its strongest media partner.
Consistent, authentic coverage across events strengthens long-term partnerships with operators.
Philipp’s presence in Asia provides flexible, reliable support for future APT stops and other regional events.
Hotel and travel costs are not included in the packages below.
AVAILABLE PACKAGES
Package 1 - Essential Coverage
Philipp on-site with remote editing support. Essential daily recaps, select interviews, and atmosphere-driven features.
€1,600 per day + €1,000 pre production fee
Package 2 - Enhanced Coverage
Philipp on-site with editor on site. Faster turnaround, polished recaps, feature content, and final table pieces daily.
€2500 per day + €1,000 pre production fee
PACKAGE 3 - PREMIUM COVERAGE
€3,000 per day + €1,000 prep fee
Philipp on-site with a carefully selected shooter and editor duo, delivering the same full-service coverage model used at Triton Poker. This setup ensures maximum output, simultaneous capture of poker action, interviews, and lifestyle, and the strongest possible presence for Poker.Org.
With this package we can:
Produce high-quality event trailers and cinematic openers.
Create short, story-driven pieces highlighting atmosphere, players, and key narratives.
Deliver daily recaps, interviews, and lifestyle features polished to broadcast standard.
Generate content versatile enough that, if APT is open to collaboration, it could also be distributed on their official accounts, further amplifying Poker.Org’s value as a partner.
This is the premium option for coverage that does not just document APT, but elevates it to the highest standard in poker media.